Home > Enterprise 2.0, web 2.0 > US DOD adopts Web 2.0

US DOD adopts Web 2.0

I came across the United States Department of Defence website the other day and was really amazed to see such an innovative Government site. I was expecting to see a traditional, staid, non-functional portal not something that is interactive and actually interesting to use.

I can only assume that the design of the site is intended to capture the next generation of military who have grown up with FaceBook and YouTube and I think the US Gov have hit the mark with their approach!


I particularly like the mashup of video, tailored Web 2.0 apps (checkout the DOD FaceBook page) and clear links to related information. A lot of Organisations could learn a thing or two about web design here…

If you are interested in Web 2.0 in action, this site is worth a look

  1. jamie turner
    August 19, 2009 at 10:37 am

    I came across the same article some time ago and was intending to write a blog about it but never ended up getting to it. They definitely have grasped the concept of Enterprise 2.0 is many aspects.

  2. benmccallum
    August 21, 2009 at 1:57 am

    It seems the DOD will do anything to recruit more soldiers. In particular the American DOD. For instance: http://www.goarmy.com/

    Ever heard of America’s Army? It was the first game ever created solely for the purpose of boosting army recruitment. I watched a really interesting documentary about the development of the gaming industry and it focused heavily one the correlation between violence and army recruitment.

    You can read more about America’s Army here:

    Not a very E2.0-esque comment but interesting nonetheless.

    Thanks for sharing this Paul 🙂

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